When we didn’t feel angry at all in the land of Angry Birds

So, still recovering from the rain we faced outside, we enter the Angry Birds headquarters adjusting our dresses at the reception. Then as we walk to the sixth floor with Sara Antila and Peter Vesterbacka, we have another company visit in our mind, we exit the lift and surprise. It’s a kids zone with angry birds all over. Oops, I took it wrong, it was actually their workplace. “It must be so much fun to be working here,” I said to myself.

Different angry birds in different sizes over the reception, on office tables, waiting areas, pen stands.. Everywhere. Now isn’t that the perfect idea of an office mentioned in story books?

I am still awestruck with the office’s aura, when we are offered ‘Angry Birds’ soft drinks. And the surprise continues to unfold as we sip our drinks and listen to the presentation by Peter.

“We had 260 million people playing Angry Birds in 3 years while Twitter took 6 years to get the same figures. Facebook, Skype, whatever, we have been faster than any of them,” he said.

I knew that Angry Birds are really popular in India but I had no idea that they had grown actually that big that they have transcribed into the international sign language (you have to try the games to know the signs and if you already have, you must be smirking on recalling them).

Founded in 2003, Rovio Entertainment Ltd, the creator of the popular Angry Birds, a casual puzzle game which became an international phenomenon within a few months of its release, is now the number one paid app of all time. Rovio has launched eight blockbuster games so far for different platforms: Angry Birds, Angry Birds Seasons, Angry Birds Rio, Angry Birds Space, Angry Birds Friends, Amazing Alex, Bad Piggies and Angry Birds Star Wars.

Following this success in mobile gaming, Angry Birds has expanded rapidly in entertainment, publishing, and licensing to become a beloved international brand. Rovio has grown alongside Angry Birds, and the multifaceted entertainment house currently employs professionals from 39 different nationalities in its headquarters in Espoo, Finland, and offices in Tampere, the United States, China, and Sweden.

When all the companies are going digital, in a year our business will be going more physical with our ventures into education and entertainment, said Peter.

” Well that’s like doing things differently..”, I thought as we posed for a picture cuddling our angry birds.


Gunjan - India

Author: Gunjan - India

I am a Journalist, working with Press Trust of India (PTI) , a leading news agency in India and across the world, and thats what I always wanted to be and do in life..!! After my high school I opted for university studies in journalism and mass communication. While finishing up my master’s degree I simultaneously acquired a post-graduate diploma in English journalism at Indian Institute of Mass Communication. Besides Journalism, my biggest passion is READING. I am reading almost all the time, while eating, travelling, and in every possible bit of time, which makes it obvious by now that I have a full fledged library of my own. My hobbies other than reading are travelling and photography and I am as crazy for them as I am for Journalism and books!

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